Springfield SAINT Victor – Enhanced AR Performance for Shooters
The upgraded Springfield SAINT Victor brings premium features, smooth shooting and proven reliability in an affordable modern sporting rifle.
New Releases
Sights on Success
Sights on Success
Springfield 2020 Waypoint – Precision on the Shelf
The Springfield 2020 Waypoint is a precision rifle with sub-MOA accuracy that provides bundling opportunities for customers.
Marketplace Intelligence
FFL Dealers: Capitalize on GLOCK COA Demand with GunBroker
With the rumors surrounding the GLOCK COA leaving commercial shelves, dealers should list on GunBroker to capitalize on a hot
Sights on Success
Dove Season: Helping Customers with Opening Day
Besides being the start of Fall, dove season is a great time to help customers be successful and increase the
Sights on Success
Helping Customers Choose the Right Home-Defense Firearm
When customers purchase a home-defense firearm, you’re selling more than a gun. You’re selling them trust in you.
Industry Snapshot
Court Ruling May Open Door for FFLs to Ship Ammo to California
Rhode v. Bonta decision halts background checks on California ammunition purchases, easing restrictions for out-of-state sellers.
Grow Your FFL Business
How the Ruger P89 Teaches Value and Performance
The Ruger P89 is a perfect example of how used handguns offer solid value and performance for customers and profit
Grow Your FFL Business
Beat the Heat: Helping Customers with Summer Concealed Carry
Help customers master summer concealed carry with the right pistols, holsters, gear and tips to stay comfortable in hot weather.
Industry Snapshot
New Releases
Why Retailers Should Stock the Heritage Badlander Nickel
With classic appeal, competitive pricing and eye-catching design, the Heritage Badlander side-by-side is a smart play for dealers.
New Releases
Why Dealers Should Carry the New CZ Shadow 2 Carry in 2025
The all-new compact CZ Shadow 2 Carry delivers race-gun performance in a size and price point perfect for your EDC